Thursday, March 15, 2007

VOICES | SELECT | FILM

Starting tonight, on Home Box Office, the documentary film "ADDICTION" will be previewed, and will be broadcast numerous times throughout the month. Some cable broadcasters will also be participating with a free HBO weekend starting on March 17th. HBO, in conjunction with the Robert Wood Johnson Foundation, the National Institute on Drug Abuse and the National Institute on Alcohol Abuse and Alcoholism, has put together a campaign to educate Americans on drug and alcohol addiction. The campaign highlights the understanding of drug and alcohol addiction as a disease of the brain. The campaign centers on the 90-minute documentary and will proceed to broadcast a series of interviews with leading addiction experts throughout March.

OWN THE HBO SERIES ON DVD AND HOST A HOUSE PARTY ANYTIME

The four-disc set includes topics such as The Adolescent Addict, The Science of Relapse, Parents of Opiate-Addicted Children, The CRAFT Approach to treatment and Brain Imaging are explored to show the complexities of both addiction and recovery. Three discs of additional content are provided that will not premiere on the network. An interactive Addiction: Communities Take Action website will arm communities with tools, including a hosting toolkit and viewer's guide, to support their efforts. Purchase your DVD for year-round screenings and community gatherings with family, friends, neighbors and colleagues.