Kids and adults are getting bombarded more than ever by commercials, advertising, video games and product placements. Soon they will be all over the cell phones as well. It's big business and not everyone realizes that this thing called "media" can become addictive. Last year, kids 4 to 12 years old had an estimated spending power of $45 billion, and teens $160 billion. There are teams of very smart, well-paid advertisers out there whose job it is to equate more “stuff” with more happiness. It’s a tough job for all of us to resist that kind of pressure - but even more difficult for kids. Download the MediaWise Parent Survival Guide to find out how advertisers are targeting your kids. Get the Facts.
Lori H. Ersolmaz is the founder of Voices of Hope Productions, a woman-owned multi-media production company dedicated to creative and community-based communications and documentary filmmaking as a means to educate, engage, empower and entertain, while fostering leadership, citizenship and inspiration in adults and youth to make a difference in our society. | THE EYE| represents all things media and pop culture with a socio-political point of view.
Voices of Hope Productions, LLC is a woman-owned multi-media production company dedicated to creative
and community-based communications and documentary filmmaking as a means to educate, engage, empower
and entertain while fostering leadership, citizenship and inspiration in adults and youth to make a difference in our society. Voices of Hope Productions is an award winning multi-media production company with over 15 years of experience delivering communications services to Fortune 500 companies and nonprofit organizations. Voices of Hope Productions is committed to providing creative, affordable solutions tailored to meet the unique needs and challenges of nonprofits and government organizations.
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