BUCKETS FOR THE CURE CAMPAIGN

What were they thinking? There's plenty of data that supports the fact that diet plays a significant role in preventing cancer. So how did the fundraising team at Susan G. Komen decide that a partnership with KFC was a good fit? A KFC press release states, "KFC is joining the fight against breast cancer with a national “Buckets for the Cure™” campaign aimed at educating more women about breast health, generating support for the cause and attempting to make the single largest donation in the history of Susan G. Komen for the Cure." According to bucketsforthecure.com, KFC is contributing 50 cents for each "PINK" bucket sold and their goal is $8.5 million. To date they have raised over $3 million, but only have until May 9th to reach their goal.





Susan G. Komen has long been a recognized and respected brand, but they have led the organization into an ethics quagmire. Unfortunately, by adding KFC to their "Million Dollar Council Elite" the message to women is that funding is more important than women's health.

NONPROFIT CREATES MEDIATED ENVIRONMENT IN NYC STREETS

The March 25th edition of the Chronicle of Philanthropy highlights an effective use of new technologies like SMS mobile marketing and building projections to create a mediated environment. Nonprofit organization, Pathways to Housing in NYC uses video projection as an awareness and fundraising effort to effect change in the homeless population. Although many people just walk past homeless people on the streets of Manhattan, this projection installation forces citizens to see that there is a way they can get involved without directly interacting with homeless people on the street.

Pedestrians are asked to make a small donation via their cell phone that would be added to their mobile phone bill in a similar fashion to what was recently used to provide financial support in the aftermath of the earthquake in Haiti. When a donation is made by a donor-pedestrian the video projection reacts to show the person who was seen sleeping at the bottom of the building get up and walk through a doorway of an apartment. The projection was set up at nine locations over a three-day period.

DONATE A USED BIKE | Pedals for Progress (P4P) Bike Drive

When:
Saturday, May 30th
12:00 to 3:00

Where:
The Grove West
Shrewsbury, NJ
exit 109 off the
Donate and Enter to win
a *new* Beach Cruiser
~~~~~

What a great idea! Pedals for Progress is putting unused bikes to good use in the developing world. For many families in developing countries, a bicycle is as important to their well-being as your car is to you. Too often, though, these families don’t have a bike and must walk everywhere. A bike from P4P changes this almost overnight. Instead of walking at three or four miles per hour, someone can pedal a bike at 10 to 15 miles per hour. Destinations that were once hours away are easily within reach. These could be new opportunities for employment, schools, health facilities, markets—just think about all the places you need to get to in the course of a week. With no public transportation and no car, what would you do? Bikes have been sent to Nicaragua, Ghana, Moldova, Sierra Leone and Guatemala to help people take part in their local economy. Over 118, 000 bikes have been donated since 1991.

Please donate only 2 wheelers, without rust and no tricycles. Flat tires and in need of some repair are accepted. Pedals for Progress also collects sewing machines, which have been distributed in El Salvador, Uganda and Jamaica, as well. Only sewing machines in working condition are accepted.

Pedals for Progress is a nonprofit organization based in High Bridge, N.J., that has collected bikes to send overseas for the past 18 years. David Schweidenback, president of Pedals for Progress, referred to the recycling chain of the bikes as a "transfer of wealth between nations." Learn about the NJ Based non-profit charity, Pedals for Progress, the world's largest recycler of used bicycles. Bikes and donations are tax deductible. It takes $28 to ship one bike overseas, so please include a $10 donation to defray shipping costs.

Summer Collection Schedule for bike drives around the state.
Review their current partner locations
Organize a Pedals for Progress Bike Drive in your community.

Singer/Songwriter/Producer/Guitarist Tomas Doncker Releasing World/Soul EP "SMALL WORLD and Fundraiser

Brooklyn based Singer/Songwriter/Producer/Guitarist Tomas Doncker is releasing his World/Soul EP "Small World" due out in August independently on his own label GroovySexMusic. This new collection of songs mixes the flavors of World Music with the in-depth Soul progressions that makes up the sound of Tomas Doncker. His music has
been described as earthy, sultry and sophisticated, focused on poignant lyrics and soulful grooves. His music appeals to a global community that bridges the unity of listeners with spirit and harmony.

In celebration of the launch of the EP, on THURSDAY, AUGUST 28th @ SHRINE World Music Venue a concert will be held. There will be a $5 cover charge, but Tomas Doncker has been generous enough to give 50% of all the money raised at the door to freeDimensional. freeDimensional is an organization that links artistic communities to International Social Justice. This is a wonderful way to help freeDimensional in their work in NYC and Internationally. Show your support by coming out to SHRINE on 8/28 and listen to some amazing new music by Tomas Doncker.

The first single "Children of Darfur" has caught the interest of such humanitarian organizations as freeDimensional, The Solar Cooker Project and Jewish World Watch. Co-producing the new EP with Tomas is master percussionist Daniel Sadownick along with the production team of Hollins Steele. The album is being recorded at The Steele Factory in Brooklyn, NY. He has recently finished up recording the EP Small World after touring around the country in support of his CD "InsideOut". He has used the same band to record both recordings and has received critical acclaim around the country for their live performances in New York, Chicago, Los Angeles, San Francisco and Washington, DC. His longtime band is comprised of Daniel Sadownick on Percussion (Steely Dan/Matisyahu/Raul Midon), Booker King on bass (Santana/Lila Downs), Etienne Lytle (Freddy Jackson/Elizabeth Withers) and rising star Camelia Qabazard on backvocals.

"Small World" features guest appearances by Soul and World music luminaries Martha Redbone, Karen Bernod, Audrey Martells, Keith Fluitt, KUKU, Ayib Dieng, Karma Johnson and Caitin Meissner. Tomas has upcoming dates in NYC at The Blue Note, Brooklyn Academy of Music, Shrine Cafe, Solomon's Porch, Frank's Lounge and has just been asked to participate in the New York City River to River Music Festival which brings Free music to the public.

Tomas Doncker's music is available on
www.iTunes.com
www.CDbaby.com
www.dustygroove.com
and www.myspace.com/tomasdoncker

HOW TO FUND A MILLION DOLLAR DOCUMENTARY iDEA

Well I have to say some people are very creative fund raisers. And there aren't many of them around. It took me some time to read and understand what Nirvan Mullick is doing with his 1-Second Film and this young guy is pure genius. Let me boil down what he's doing. First, Nirvan is a social entrepreneur. He's great with technology and he came up with an idea on how to create a social network that's interested in using art, technology and film to give back.

Now here's the genius part. While living in LA he began hitting the streets to pitch his 1-Second film. His pitch: for just $1 anyone could be a producer of his film. What's the film you ask? 1 Second of large-scale art murals that had been created at an event at CalArts in 2001, with 90 minutes of credits. The credits will include the story of the making of the collaborative effort and all the money donated will go to the Global Fund for Women.

My guess --it wasn't easy because most people would say 'What?-No!" or ignore him and just plain walk away. How different was he than a bum on the street? But then he ran across George Clooney and 1-Second Film history was made. Using well known advertising and sales techniques and lots of roll-up your sleeves attitude, apparently Nirvan lit the ground afire and starting pitching celebrities at places like Sundance. Meanwhile it might help to be at Sundance and win an award which can than give you the credibility to even talk to all these celebs. The celebs laughed at his idea, but some chalked up 100 bucks and more! And on camera to boot! So Nirvan now has a Foundation, he's made over $170,000 and he's raising money for a bus and road trip to pitch to Oprah.

The best part is that this is a huge coalition collaboration. Every person who gives a dollar gets to have a "Producers" profile on the website and there's now over 7000 of them. If you're feeling ambitious you can also submit your own film, create art, etc.

Back to the genius part. Website, 7000 people, $170,000, each producer can raise money on the site, rub elbows with celebrities and feel like they're part of something great and BIG. The only thing odd is that the charity doesn't have any reference to the project on their website. There's also 5 phases so this kind of social networking fun/fund raising could go on forever and gains momentum every day.

All I can say is "Geez why didn't I think of that?"